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Euro RSCG Prosumer Report: This Digital Life

Google and Facebook Are the New Gods, But Jesus Died and His Name Was Steve Jobs.  Today sees the publication of Euro RSCG’s new Prosumer Report, ‘This Digital Life’. Looking at the post-technology era it investigates how consumers and the trend-setting ‘prosumers’ are reacting to an age in which digital tools are seemingly omnipresent and asks [...]

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THOMAS COOK APPOINTS EURO RSCG PR MANCHESTER

The Manchester office of Euro RSCG PR has been appointed by Thomas Cook to run its regional press office, providing support to its 1,200 stores across the UK. The agency will report in to the company’s national press office team in Peterborough. The tour operator is the second largest leisure travel group in the UK [...]

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EURO RSCG CEO predicts 2012 trends in PR, marketing and international issues

  AS the Christmas carols start to ring out and the Euro Manchester team begin indulging in one too many gluhweins at the Manchester Christmas markets, it seems appropriate to look to the year ahead and what this may bring.  Marian Salzman, the CEO of Euro RSCG Worldwide PR North America, is known internationally for [...]

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How-Do conference debates the future of media engagement….. and it turns out we’re loving local more than ever

That was the common thread running through the Euro RSCG PR UK sponsored How-Do conference in Manchester on Thursday. Leading industry figures from the media world and beyond gathered at the Museum of Science and Industry to give their take on what the future holds for consumption and engagement with media in the UK. Keynote speakers [...]

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Russ Lidstone at Future of Media Engagement conference

Russ Lidstone at Future of Media Engagement conference

…. said Euro RSCG UK chief executive, Russ Lidstone, at today’s How-Do conference in Manchester.   Russ was discussing how to “manage social momentum for brands” at the Euro RSCG PR UK sponsored event which aimed to examine the future of media engagement.   He was one of a panel of leading industry figures chosen to present his [...]

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