I was fortunate enough to attend a very interesting conference last week on how PR is changing. Speaking were lots of brand marketers, as well as core PR types, all stating the move away from media relations to ‘brand journalism’. I enjoyed the conference and will even forgive the use of some cliché bingo terms [...]
I had the pleasure of attending a lecture by Sir Terry Leahy last week at The University of Manchester Business School, to discuss his lessons on management and potential drivers for growth for businesses in the recession, based on his vast and successful experiences at Tesco. Being a good scouser and Evertonian, Sir Terry has a [...]
Havas Worldwide’s annual Valentine’s Day PR survey, “Love & Lust”, conducted among 2,000 adults in the US and UK, shows that 20thcentury science fiction scenarios of computer sex and love are becoming real in the 21st century for the rising generation of Millennials, who are immersed in computer games and online socialising Almost one-third (32 percent) [...]
(Part 1) This week I was a guest speaker at the Public Relations Consultants Association’s Careers Day at MMU’s Business School where 100 eager undergraduates hung on my every word. Well not quite, but they were an interested and questioning group who seemed to have a genuine desire to work in PR. So what advice [...]
Havas PR UK has recruited five new members of staff across the network’s Manchester and Edinburgh offices. Oonagh Spence has joined Havas PR UK in Manchester as a Senior Account Manager. Oonagh moved from Rain Communications in London, where she managed a range of retail accounts including McArthurGlen Designer Outlets, John Lewis and Past Times. [...]
