Julie McGuckian, Associate Director
Julie has a wealth of experience making her insight invaluable to clients and colleagues alike.
She joined Euro RSCG PR from Fishburn Hedges where she co-headed the corporate and brand reputation team and, as an associate director, led a mix of public and private sector accounts. This included targeted behaviour change campaigns, such as the award winning adult basic skills ‘Get On’ campaign, to significant integrated campaigns for BT Retail, Barclays Business and Tesco Bank.
Julie brings with her over 13 years’ experience from both the public and private sector. Prior to joining Fishburn Hedges, Julie spent four years at Tesco where she headed up the press team as deputy to Tesco’s Media Director. During her time at the supermarket she also managed Corporate Affairs issues for Tesco Express, a role which included helping to develop and implement their first Community Plan.
Julie previously spent four years at the Department of Trade and Industry, where she developed and implemented communication strategies for a number of directorates, including consumer affairs and the small business service, where she headed up the press desk.