Euro RSCG PR has been appointed by arts and crafts chain Hobbycraft to handle its PR following a four-way pitch. The brief is to promote the brand to national, regional and local media. The account will be run by a regional PR team in Manchester led by MD, Brian Beech and a national PR team led by London-based consumer [...]
Running and I go back a long way – 26 miles and 385 yards, in fact. I ran the first ‘modern day’ local race in the 1980s, the Bolton Marathon, in 3 hours 45 minutes and who can ever forget the delights of the infamous incline fittingly called Plodder Lane which greeted runners after 24 [...]
After many years of being pragmatic about my name I think that the time might be finally right to change it by deed poll. I have never liked it, but now I positively dislike it. Rumour has it I was named after Brian Snape, our family’s wealthiest relative and the visionary who shaped the future [...]
So this is Christmas and what have we done..? Well, professionally it’s been a great year. We’ve been retained by all our major clients and done some great, award winning work for them. And we’ve won some nice new business too so we are in a good place for the challenges that 2012 inevitably will [...]
I’ve just come back from NLP training, or ‘Neutro-Linguistic Programming’, for those not in the know, held at Regent’s College, London. There’s no one generally agreed definition of NLP, but our trainer from the NLP School summed it up as ‘a set of concepts and tools designed and proven to increase personal effectiveness’. And it [...]
